A visionary who leads DPL’s strategic growth from the front, shaping the future of work, innovation, and digital transformation.
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Syed has built and scaled one of Pakistan’s most innovative technology consulting companies. From pioneering Agile practices in Pakistan to introducing Rebel Ethos – a philosophy that champions freedom, authenticity, and innovation – he redefined what it means to build a workplace of the future.
DPL is not just another RFP-driven software shop; it is a strategic partner in digital innovation. Under his leadership, DPL earned a spot in Newsweek’s Global Top 100 Most Loved Workplaces, a recognition of its people-first, flat culture.












Syed pioneered Agile in Pakistan, promoting it as more than a framework. It is a mindset of adaptability, collaboration, and continuous improvement that drives innovation and empowered teams.

He helps organizations rethink strategies, processes, and customer experiences by integrating modern technologies and transforming work cultures. This enables them to thrive in competitive markets and become truly future-ready enterprises.

Syed advocates fairness, transparency, and accountability. He believes ethical practices are not optional; they are the foundation of lasting trust, sustainable growth, and meaningful impact in the digital economy.

In addition to DPL, Syed founded Future At Work, a consulting company enabling corporates to thrive in the evolving digital economy. He has delivered keynote speeches at leading conferences, appeared in TV interviews, and been featured in international media.
Syed Ahmad’s leadership extends far beyond his company. Over the years, he has played a pivotal role in policymaking, institutional development, and strategic reforms for Pakistan’s IT and digital economy.
Former Member, Advisory Council on IT & Digital Economy chaired by the Prime Minister | Former Chair (IT), Prime Minister’s Taskforce on IT & Telecom | Former Chair, ICT Sub-Committee, Planning Commission of Pakistan | Visionary behind the Special Technology Zones (STZs) initiative

Twice served as Chairman, Pakistan Software Houses Association (P@SHA) | Former BoD, EDF (Ministry of Commerce), PSEB, Ministry of IT & Telecom, and PRAL (FBR, Ministry of Finance) | Ex-member, BoD at Cubator-1ne (Startup incubator at COMSATS University) | Ex-member, BoD, KPIT Board, Govt of KPK | Ex-advisor, The Nest I/O (Google & Samsung-funded incubator)

Member, BoD at FAST-NUCES and Beaconhouse National University (BNU) | Member, Steering Committee, National Excellence Center on AI | Ex-member, BoD at Cubator-1ne (Startup incubator at COMSATS University) | Alumnus, National Security Workshop and speaker at War Course, NDU





